Results

We like communications with results. Here’s a few of our accomplishments.

Public Relations

  • Developed and launched a public relations program to improve the organization’s image and increase press coverage of association events, products, and services.
  • Increased press clips from 0 to 100 – 200 per year.
  • Oversaw publicity efforts for endowment campaign that raised $6.4 million in 18 months.
  • Secured editorial in leading industry publications.
  • Developed media and speaking training program for board chair, president, and other key leaders.
  • Created and launched a weekly e-newsletter read by 3,000 people.
  • Expanded and redesigned a four-page magazine section in the leading electrical industry publication include special features, news, a new member profile, and product updates.

Marketing

  • Doubled conference general session attendance through improved speeches, videos, and presentations. Attendance increased from approximately 500 to 1000+ people. Nearly 80% of attendees surveyed rated the sessions “Very Good” or “Excellent.”
  • Developed programs with top executives in the electrical distribution industry.
  • Oversaw Website redesign for a national association.
  • Produced and wrote scripts for videos to improve communication with conference attendees and association members. Feedback was overwhelmingly positive; organization now creates between seven and 11 videos each year.
  • Oversaw conference brochures & online registration.
  • Launched an industry internship program with endorsements from electrical industry leaders.
  • Assisted with planning, promotion, and management of an 800-person fundraising banquet.
  • Created and implemented a records management system for a radio program.

Training & Teaching

  • Coached CEOs for public speaking and video performances.
  • Spoke to college communications and PR classes about the profession.
  • Taught a publication practicum required for communication majors.
  • Reviewed resumes for public relations majors.

Writing Awards

  • MPC/NFPW 2009 Communications Contest: First place in Web Writing, For-Profit Business; First place in Magazine Section Editing; First place in Special Articles: Business; Second place in Special Articles: Science (Energy & Green Issues); Third place in Magazine Feature Story.
  • Total of 13 national awards in writing and design, including winning first, second, and two honorable mentions in Personality Profile writing.
  • George A. Mahan Prize for Creative Writing, first place in Short Story.
  • Guy Cooper Award for Poetry, second place.
  • “Twain’s Battle with Copyright Law,” research paper published in The Twainian.
  • George A. Mahan Prize for Creative Writing, second place in Formal Essay.
  • COG International winner in Articles/Essays, second place.

Samples of Our Work

Magazine Article Writing

Brochure/Marketing Writing & Design

Website Writing & Design

Testimonials

“Sonia Coleman is highly creative, energetic, resourceful, and one of the most talented professionals I have ever worked with! Her can-do attitude and willingness to help in every situation made her one of the greatest assets to our organization.”

Dawn Martin
Director of Marketing and Communications
Missouri Society of CPAs

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