Marketing Archive

Video Now Available from Digital Marketing Strategy Presentation


Watch your hearts out! Amanda Johnson and I give some great pointers and tips on how to build, engage and embrace as you develop your digital marketing efforts. Special thanks to the E-Biz Forum for the opportunity to share with their attendees.

Our Digital Marketing Presentation Slides Now Available


For those of you who missed our live presentation at the 2011 E-Biz Forum, the slides are now available on Slideshare. It’s packed full of great information on digital marketing… and could easily have been expanded into an entire day-long workshop. Good stuff! Digital Marketing Strategy: Ride the Groundswell or Crash and Burn? – Sonia […]

Digital Marketing Strategy: Ride the Groundswell or Crash and Burn?


I really enjoyed teaming up with Amanda Johnson to present on Digital Marketing strategy at the 2011 E-Biz Forum on September 27. This is such a huge topic that we had hours of material—and the hardest part was fitting everything into a 50-minute session! Topics we covered: Build: developing your strategy—questions to ask, listening and […]