Welcome to Coleman Unlimited
Coleman Unlimited helps your company become more successful by delivering high-quality writing, communications, marketing and public relations. Our precision strategy will help you communicate clear messages that cut through the clutter and achieve results.
We work with businesses of all types, but we specialize in associations and the electrical distribution channel.
Next Generation Data Sync Article
How are electrical manufacturers preparing for digital success?
An article I wrote for NEMA’s ei Magazine delves into how data synchronization is changing, and the new tools that manufacturers are using to collaborate with their distributors. The article primarily discusses IDEA’s new Data Management Platform, which enables manufacturers to stage their data in one place and publish to various markets, including distribution and retail.

Data Management Platform article
Catapulting the Curve Podcast Series: Segment 1 Now Available
I recently moderated a podcast series, “Catapulting the Curve” on technology trends in the electrical industry. I interviewed industry insiders Larry Stern and Del Nickel. Larry is the president of Standard Electric Supply and current chairman of IDEA. Del is past president of Pentair Technical Products, most known by its Hoffman brand in the US, and past chairman of IDEA.
I had great fun asking Del and Larry some tough questions and hearing their thought-provoking answers. This is the first of four podcast discussions and is released by IDEA and NEMAcast.
Video Now Available from Digital Marketing Strategy Presentation
Watch your hearts out! Amanda Johnson and I give some great pointers and tips on how to build, engage and embrace as you develop your digital marketing efforts. Special thanks to the E-Biz Forum for the opportunity to share with their attendees.
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